Blog

We celebrated the collaboration with a showcase of Em’s artwork on a recent lovely Saturday evening, and what a delightful evening it was. Our store is now bursting with her magical world of paintings and handmade jewels. The evening was a vibrant mix of art, music, and community spirit, reflecting the essence of our partnership with Em.

Through every season, our tidal rivers come and go,carrying not only the water but often our worries too.The High Tiders Swim Club was created as an excuse to gettogether, where we discovered the simple joy of meeting atthe river on...

  Sometimes, all it takes is seeing someone else's dreamy surf escape to spark your own adventure plans.Our friends Nat McComas and Jolene Nicholas have just returned from a dreamy tropical surf trip, and we couldn’t wait to catch up...

Surfing can feel intimidating, especially for women stepping into lineups that historically weren’t built for us. Creating spaces where women feel seen, supported, and encouraged is powerful. When we paddle out together, we’re rewriting that narrative. We’re showing up for each other, cheering each other on, and making space for joy, play, and progression without pressure. That kind of support changes the way you approach surfing—and life.

 

The Single Fin Mingle is our favourite event in the world and we're honoured to continue sponsoring and participating in the magic for the foreseeable future.

Tucked away below skyscrapers lies the humble in size but not in character, The Cheshire Cat Motel. The iconic neon sign glowing softly against the evening sky, the charming mid-century details, and the warm welcome set the tone for a...